Dive into Secrets in Medical Device Sales, your insider's guide to thriving
in the medical device industry. Grounded in GRIT, we empower professional women
by sharing actionable insights and real-world experiences.

Each episode uncover

the

to:

Navigating career challenges specific to women

Overcoming obstacles to achieve professional success

Sharing personal stories of resilience and growth

Offering practical advice for work-life balance

Tune in for inspiring stories of resilience and practical tips to balance your career and personal life.
Ready to take things to the next level? Subscribe now and start your journey with us today!

The One Secret That Top Sales Professionals Do
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The One Secret That Top Sales Professionals Do

In this episode, the Girls of Grit unveil the ultimate secret to success in medical device sales: mastering the sequence of asking the right questions. As summer sets in, they remind us why now is the perfect time to plant seeds for future business and refine our sales strategies.

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The Power of Women in the Medical Device Industry with Rob Williamson (PART II)
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The Power of Women in the Medical Device Industry with Rob Williamson (PART II)

In this second part of The Girls of Grit episode with Rob Williamson, they delve deeper into the challenges women face in the industry. The episode serves as a compelling resource for women navigating the complexities of the medical device industry, promoting empowerment, and advocating for gender diversity and inclusion.

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Breaking In: Unveiling MedTech Secrets for New Graduates with Emma Grace Ficara
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Breaking In: Unveiling MedTech Secrets for New Graduates with Emma Grace Ficara

In our inaugural episode of the Starter Series, dedicated to those on the brink of graduation, recent graduates, and early-career professionals considering a leap into the medical device industry, The Girls of Grit delve into the captivating journey of Emma Grace Ficara, Cindy's daughter. Emma shares her experience breaking into the medical device industry as a young woman in the field, highlighting the importance of mentorship, networking, and building relationships with fellow healthcare professionals.

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Embracing the Unknown: Lessons in Leadership with Heather Goodchild (Part II)
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Embracing the Unknown: Lessons in Leadership with Heather Goodchild (Part II)

In the latest episode, the Girls of Grit explores the intricacies of leadership within the medical device sales industry. This second part of the thoughtful conversation with guest Heather Goodchild centers on navigating the uncertainties of leadership and the pivotal role of mentorship in shaping successful careers. Heather emphasizes the need to embrace the unknown and develop analytical skills while sharing her experiences of overcoming challenges in her role as vice president.

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Breaking Boundaries: Exclusive Insights from Industry Leader and Innovator Heather Goodchild (Part I)
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Breaking Boundaries: Exclusive Insights from Industry Leader and Innovator Heather Goodchild (Part I)

In this captivating episode, hosts Anneliese Rhodes and Cynthia Ficarra welcome Heather Goodchild, Vice President of Professional Business at Color Science. Heather's journey from working alongside a dermatologist as an esthetician to achieving a prominent leadership role within the medical device industry is nothing short of remarkable. She generously expounds on her career transition, discussing the challenges she faced in entering the world of pharmaceuticals and how she overcame them with determination and perseverance.

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Leadership
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Leadership

In this episode of The Girls of Grit, we’re joined by Alisha Rose Merlo, a veteran in the medical aesthetic industry with over 20 years of experience. Alisha shares her journey of transforming her dedication to ending human trafficking into a powerful mission.

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Spotlight Series: An Interview with Dr. Julie Freischlag
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Spotlight Series: An Interview with Dr. Julie Freischlag

Are you seeking guidance and wisdom from someone with a wealth of experience but have no idea where to find them? If so, look no further. Today, we are excited and honored to feature one of our nation's most respected female vascular surgeons in our Spotlight Series.

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Why Strategy is Important in Everything You Do- Including Your Business Plan
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Why Strategy is Important in Everything You Do- Including Your Business Plan

Are you finding it challenging to write a business plan that will bring you your desired results? Or perhaps you have already crafted a business plan, but it is not yielding the outcomes you were hoping for. Developing an effective business plan requires meticulous thought and strategic planning. Today, we are diving into the role of strategy- an essential aspect of business planning that everyone needs to recognize. It is not just about your business plans for specific timeframes like a month, quarter, or year. It is about how strategy aligns with your broader life goals.

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How to Get Your Customer from a NO to a YES
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How to Get Your Customer from a NO to a YES

When a customer says no, how can we turn that into a yes? In sales, the goal is always to convince customers to choose your product or service over others, and the key to successful sales is understanding why people say no in the first place.

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The Unspoken Secret That Holds the Power to Shape Your Success
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The Unspoken Secret That Holds the Power to Shape Your Success

Ever marveled at those admired individuals, wondering why people trust and flock to them? Their secret? Credibility. It's often overlooked but crucial for success. We're thrilled to invite you to our personalized consulting sessions. Whether you're entering the field, feeling stagnant, or aiming to enhance skills, we're here for you. Our unique two-on-one sessions promise a dynamic, enriching experience. Let's embark on this journey together, honing your abilities and ensuring your success.

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Don't be THAT Rep
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Don't be THAT Rep

We have all encountered that annoying salesperson whose relentless persistence has us trying to avoid them. Today, we zero in on one of the most critical errors sales pros make. This blunder is not merely an obstacle to closing deals- it can tarnish your reputation and turn you into the salesperson customers try to avoid. There is no need to worry, however. We have your back with the tools you need to correct this type of conduct and remove it entirely from your repertoire of sales techniques.

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Developing Unstoppable Grit with Danielle Cobo
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Developing Unstoppable Grit with Danielle Cobo

Get ready to be inspired today, as we have Danielle Cobo joining us as our special guest! Danielle has just written a book, and we are super excited to have her with us today. From her background as a regional sales manager at a Fortune 500 company to her current roles as a keynote speaker and career coach, Danielle's journey has been one of determination and triumph. She hosts the Unstoppable Grit podcast, also having named her recently released book Unstoppable Grit.

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Desperation in Sales and the Danger It Poses
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Desperation in Sales and the Danger It Poses

Have you ever found yourself trapped in the suffocating grip of believing that the world hinges on meeting your targets and then passing that pressure onto your customers without meaning to? Or perhaps you have considered extreme measures to reach your desired goals, convinced no other options were available? If so, this is what we call desperation in sales, and it may be time for you to pause, reassess, and reconsider your options. Join us as we confront the issue of desperation, acknowledging its unwelcome intrusion into sales and sharing strategies to banish it once and for all.

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How to Set Realistic Expectations (for You and Your Customers!)
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How to Set Realistic Expectations (for You and Your Customers!)

Today, we focus on why it is crucial to set realistic expectations that are intentional and achievable, especially for sales calls. Whether you do so in your job or any other aspect of life, setting the right expectations can make a huge difference. Join us in exploring how setting the right intentions will set you up for success, both now and in the long run.

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Do's and Don'ts of Disappointment in the Workplace
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Do's and Don'ts of Disappointment in the Workplace

Today, we explore the universal experience of disappointment, sharing valuable tips and advice for managing your expectations and finding your way through those discouraging situations. With the right approach, disappointment can become your springboard for growth and resilience.

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